Hello Babylist!

Thanks for having me take a look at your application. I’ve identified several areas for investment in performance. Some of the things I’ve discussed in this report are actually just simple configuration changes you can make today that will save you a lot of money. Others are more long-term projects and skills that you can improve on over the next six months.

This document is organized at the top level by our desired Outcomes, which are my goals for your performance improvements over the next six months. Underneath that are specific Recommendations to achieve those outcomes. Each Recommendation has an associated cost and benefit, rated subjectively on a 5 point scale.1

At the end of the document, I will present again the Outcomes and Recommendations without commentary. This is intended to be a quick reference to help you turn this document into action and assist during planning your sprints, etc.

I hope you enjoy this document and find it a useful guide for the next 6 months of performance work on your application.

Nate Berkopec, owner of The Speedshop

  1. Ratings are designed mostly to be relative to each other, i.e. a 5 is always harder or more valuable than a 4, etc. Even cost/benefit roughly means I think it’s a toss-up whether or not you should do it, while a cost higher than the benefit rating means I think it’s not worth doing in the near term future. ↩